Analytics · Optional
PostHog is loaded only after you enable Analytics.
- Provider
- PostHog Inc. (data stored in the EU, Frankfurt)
- Purpose
- We use PostHog to see which pages are visited and how they are used, where waitlist sign-ups and demo bookings stop, how fast the pages load, and where technical errors occur.
- Data collected
- Page and referrer URLs without the part after “#”; visit date and time; browser and device information; clicks on links and buttons with their labels, click and scroll heatmaps, repeated and ineffective clicks; the names of steps such as “waitlist submitted” or “demo booked”, never their content; load times (Web Vitals); technical error messages; session recordings of page layout, clicks, scrolling and pointer movements, with technical console messages and the address and duration of network requests, never their content; and a random pseudonymous identifier. Input fields and the text of the demo booking and the waitlist are masked in your browser, and clicks in them are not captured; our free tools are not recorded. PostHog receives your IP address for technical reasons, derives only the country from it and does not store the address itself.
- Data retention
Page views, clicks, steps, load times and error reports1 year
Session recordings30 days
- Storage used
| Entry | Type | Party | Duration |
|---|
| ph_…_posthog | Local storage | First-party | Until you withdraw consent |
| ph_… | Session storage | First-party | Session |
PostHog sets no cookies. The local storage entry holds a random identifier that connects your visits; the session storage entries are deleted when you close the tab. Withdrawing your consent deletes all of them at once.
- Recipients and international transfers
- PostHog Inc. processes the data on our behalf (Art. 28 GDPR) and stores it in its EU region in Frankfurt am Main (Amazon Web Services). Where PostHog Inc. accesses data from the USA, this is based on the EU-U.S. Data Privacy Framework and, in addition, EU Standard Contractual Clauses. See our privacy notice for details.
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